Lysenko I.O.

English

Scientific and technical library of the National Aviation University

напрям «Гуманітарні науки», Том. 2 
 65 
UDC 336.71 (043.2) 
Lysenko I.O. 
National Aviation University, Kyiv 
 
THE ESSENCE OF THE FINANCIAL STABILITY OF THE BANK 
 
A prerequisite for positive development and growth of the bank is financial 
stability. The problem of financial stability of banks has its own specificity, as 
bank term it manifests itself in the formation of sources of funds, asset structure, 
assessment results. 
To ensure the financial stability of the bank as a core element of its successful 
operation it is necessary to define the concept of "stability" in general and in 
relation to direct banking. 
Usually the concept of sustainability becomes a certain value depending on 
the context and content of the analytical procedures. “Stability” is not clearly 
defined and interpreted differently in the works of foreign and domestic 
scientists and economists. 
In economic theory, the concept of "sustainability" is an integral concept of 
economic balance, which includes achieving and maintaining equilibrium in the 
economy as the most important task at the macroeconomic and microeconomic 
levels. This concept means that economic agents try to reach an optimal state of 
economic system, which in this context is associated with the concept of 
sustainability. "Great Dictionary of Economics" contains the following definition: 
"stability – a constancy, unsubjectness of risk of losses." Thus, the essence of the 
term "sustainability" is based on the stability and permanence of the state, the 
sustainability of certain parameters. 
The main problem of stability of banks is associated with the unstable 
economy of Ukraine. Attaining bank stability is the first step towards an open 
society, helps find its place in the world economic relations. This problem is 
determined by stable economic environment that surrounds the bank. Thus, the 
market category of "financial stability of the bank" is the financial position of the 
banking institutions in the current environment. It can be identified by basic 
parameters of the financial stability of the bank: the socio-political situation, its 
general economic situation, the state of the financial market, the internal stability 
of the banking institution. 
Financial stability is a fundamental concept that always follows when 
discussing certain aspects of the banks and the financial system as a whole. 
However, despite the obvious relevance and practical need for reviewing the 
financial stability of domestic banks, the experience of this analysis is quite 
modest, and scientific approaches on this subject in Ukraine are virtually absent. 
The importance of analysis, evaluation and ways to ensure the financial stability 
of commercial banks in market conditions led to permanent attention of scientists, 
financiers and practitioners to its various aspects. The foreign financier and 
XVІI Міжнародна конференція «Політ. Сучасні проблеми науки» 
66 
practitioners well-known for their works in the study of financial stability of 
commercial banks are P. Rose, John. F. Cinco, James. C. Van Horne and others. 
Due to these scientists the role and place of financial stability in the banking 
management, its indicators, methods and forms of control, communications with 
the threat of bank failures were proved. Results of studies of foreign scientists 
were set forth taking into account financial statements of commercial banks, the 
existing legal framework, the competitive market, its regulation methods 
inherent to developed market economies. Clearly, the Ukrainian economic 
realities in this aspect are different from overseas, as Ukraine's banking system 
is characterized by instability and high risks because of political and socio-
economic situation. Approaches developed by foreign scientists are unsuitable 
for domestic practices a they require adaptation and adjustment. 
 
Scientific supervisor: Anpilogova T.V., 
Senior Lecturer  
 
 
 
 
UDC 655.3.066 (043.2) 
Lotosh M.V. 
National Aviation University, Kyiv 
 
MODERN BOOK PUBLISHING: PROBLEMS AND PROSPECTS 
 
Nowadays many people are ready to bet that paper book will ever disappear. 
Nevertheless with the advent of electronic media and the Internet printed books 
did start losing their readers. Does it mean that the paper book era is really 
coming to an end? Some people are convinced that electronic media is much 
easier and more convenient than traditional paper one. 
According to the statistics held by Pew Research Center’s Internet & 
American Life Project in the US around 75% of more than 2000 people older than 
16 claimed that over the past year they have at least once read a book using some 
kind of electronic media. This is not the best news given the fact that in 2015 
paper book readers reached 78%. 
The research among Ukrainian students showed that 42% of youth prefers 
electronic books. Anyway, paper book does not give its way. The study showed that 
62% of respondents get their books at stores, 16% shop online, 15% lend from friends, 
7% take them in the library, and only one person claimed he didn’t read at all. 
Nevertheless book business experts’ forecast for the next few years is quite 
unpromising: traditional book is losing its popularity. And it is not just because 
the number of readers decreases, the main reason is that the representation form 
changes, it is simply the age of electronic media. 
It goes without saying that in the situation of global displacement of printed 


THE ESSENCE OF THE FINANCIAL STABILITY OF THE BANK

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THE ESSENCE OF THE FINANCIAL STABILITY OF THE BANK

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Scientific and technical library of the National Aviation University