In the future, the Cloud will evolve into a rich ecosystem of service providers and consumers, each building upon the offerings of others. Cloud service brokers will play an important role, mediating between providers and consumers. As well as providing vertical integration and value-added aggregation of services, brokers will play an increased role in continuous quality assurance and optimization. This may range from setting common standards for service specification, providing mechanisms for lifecycle governance and service certification, to automatic arbitrage respecting consumer preferences, continuous optimization of service delivery, failure prevention and recovery at runtime. This workshop introduces some of these anticipated methods and investigates some of the mechanisms envisaged in future Cloud service brokerage
