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Hungarian Enterprises in the Global Market

Abstract

This paper reports on Hungarian companies and how they perform on the global market. The first part of the paper provides some background and historic information on government support for export. Four successful companies were selected, from computer technology, acoustics, pharmaceutical industry and lighting retailing. These four companies are very different, however they all became successful internationally. We set out to provide an insight into their success by describing their case from their origins to the present day

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