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Does country of origin matter to Singaporean consumers in evaluating food products?
Authors
Kheng Fatt. Chen
Seck Teng. Han
Chee Boon. Lim
Publication date
1 January 2001
Publisher
Abstract
This study examines the influence of Country of Origin (COO) relative to other attributes on Singaporean consumers’ evaluation of food
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DR-NTU (Digital Repository of NTU)
See this paper in CORE
Go to the repository landing page
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oai:dr.ntu.edu.sg:10356/11641
Last time updated on 02/08/2023
Digital Repository - Nanyang Technological University
See this paper in CORE
Go to the repository landing page
Download from data provider
oai:dr.ntu.edu.sg:10356/11641
Last time updated on 16/04/2020
