Mobile technologies such as mobile phones are becoming cheaper and easy to use. Almost all learners enrolled at the Open University Malaysia (OUM) own mobile phones. In a 2008 study to determine learners’ perceptions toward mobile learning, most (82.8 percent) indicated that they could imagine themselves learning through mobile devices. Hence, in mid-2009, a mobile learning initiative via text messaging was piloted for one of OUM’s first semester courses entitled, “Learning Skills for Open and Distance Learning.” The initiative was expected to provide learners with an enhanced learning environment that will, among others, spur them to perform various learning tasks in a timely manner, feel guided on what or how to learn as well as be reminded on certain aspects of the course. In addition, some of the messages sent were designed to motivate the learners. The main objective of the mobile learning initiative was to complement the print module and the two main modes of learning: face-to-face tutorials and online discussions. To determine learners’ response to the Short Message Service (SMS) messages, a formative evaluation through focus group discussions at six learning centres in the middle of the semester. Feedback and suggestions given were considered and adjustments were made in the implementation of the initiative for the second half of the semester. (Authors' abstract