An application of the theory of planned behavior to student retention

Abstract

Although student integration theory, a sociologically-based model, has been the dominant explanation for student drop-out from colleges for over 40 years, it has received only mixed empirical support in residential colleges and less in non-residential colleges. Psychological theories of active choice and behavior change offer an alternative explanation for drop-out. In research at a non-residential UK university, structural equation modeling was used in two separate studies to compare a model of student dropout based on student integration theory with a psychological model based on the theory of planned behavior (TPB). In the first study (N=633), a model including TPB variables and two key student integration theory variables (academic integration, and social integration) showed good fit to the data, Although all three TPB variables predicted intention to quit, neither of the two student integration theory variables did so. The TPB variables explained over 60% of the variance in student's intention to voluntarily withdraw from college before completing their studies, and intention to withdraw was associated with actual dropout behavior. In the second study (N=180), using alternative measures of student integration theory factors, a model including both student integration theory and TPB variables had acceptable fit, and over 70% of the variance in intention to quit was explained. But only the TPB variables predicted intention to quit significantly. The benefits of adopting a process-based psychological explanation to student retention are discussed

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