PENGARUH INOVASI PRODUK, KUALITAS SUMBER DAYA MANUSIA, JARINGAN USAHA DAN KARAKTERISTIK WIRAUSAHA TERHADAP PERKEMBANGAN UMKM BATIK (Studi pada UMKM Batik diKampung Batik Ngasem DIY)

Abstract

This study entitled "PROUK EFFECT OF INNOVATION, QUALITY OF HUMAN RESOURCES, BUSINESS NETWORKING, AND CHARACTERISTICS OF ENTREPRENEURIAL DEVELOPMENT". The purpose of this study was to examine the variables that mempengruhi Batik UMKM development. This research is the development of UMKM dependent variable Batik Kampung Ngasem Yogyakarta and the independent variable is the effect of product innovation, quality of human resources, business network and entrepreneurial characteristics. The sample used in this study were 33 respondents by purposive sampling method. Ii research data using questionnaires. The results of this study showed that the product innovation, quality of human resources da characteristics of entrepreneurial influence on the development of UMKM in Batik Kampung Ngasem DIY. While the business network has no effect on the development of UMKM in Batik Kampung Ngasem DIY. Test F shows that product innovation, quality resources, business networks, and the characteristics of influential entrepreneurs together to permbangan UMKM in Batik Kampung Ngasem Yogyakarata Special Region

    Similar works