BRICS as formation to study visual online communication? A dialogue on historical origins, perspectives on theory and future directions

Abstract

In this paper, contributions from scholars working in the field of visual communication and/or online communication are gathered whose scholarly work falls into the BRICS countries realm. The interviews are framed by a brief sketch of the relevance of BRICS countries research in communication and media studies and some prospective comments on this novel field. The contributing scholars in this issue focus on China and Brazil in particular and work across the globe in Germany, the Netherlands, Austria, Switzerland, PR China, the UK and Brazil. They shared their ideas on the subject even though they are scholarly roots lie in fields as diverse as regional studies, political studies, communication and media studies and educational studies. Their thoughts were collected through email interviews and they are presented here in form of a cross-disciplinary dialogue on the issue of visual online communication in BRICS countries and the De-Westernization discourse. Gratefulness goes out to all the ones who have contributed and hopefully this project will contribute to many future dialogues between scholars from across the world