In early 2013, PSI conducted a study to assess TB knowledge and health seeking behaviors among individuals with TB symptoms in 2 of the 3 project provinces. The study was designed to achieve the following objectives: (1) Understand health seeking behaviors in general, and related to TB, (2) Assess knowledge levels about TB among individuals at risk, (3) Identify motivations and barriers to seeking TB diagnosis/treatment among individuals at risk, and (4) Assess exposure to TB communications and associations between exposure to social marketing campaign and improved TB knowledge/health seeking behavior. The survey was conducted after approximately 6-9 months of program implementation in the two provinces