Evidences of a discrete symmetry behind the pattern of lepton mixing are
analyzed. The program of "symmetry building" is outlined. Generic features and
problems of realization of this program in consistent gauge models are
formulated. The key issues include the flavor symmetry breaking, connection of
mixing and masses, {\it ad hoc} prescription of flavor charges, "missing"
representations, existence of new particles, possible accidental character of
the TBM mixing. Various ways are considered to extend the leptonic symmetries
to the quark sector and to reconcile them with Grand Unification. In this
connection the quark-lepton complementarity could be a viable alternative to
TBM. Observational consequences of the symmetries and future experimental tests
of their existence are discussed.Comment: 14 pages, 5 figures. Talk given at the Symposium "DISCRETE 2010", 6 -
11 December 2010, La Sapienza, Rome, Ital