This paper aims at studying new ways of users integration in “emotional Design” or “Kansei engineering systems”. The main goal of this study was the integration of the trend factor in design, with an early emotional evaluation of “Trend cards” produced by the designers. After a definition of the study context, we explain the experimental protocol which was followed. It was based on a questionnaire method involving 56 French subjects and applied in the field of shoes design. The data analysis was mainly proceed by the way of a Principal Component Analysis. The expected results were centred on the emotional evaluation of the Trendcards in order to establish further design rules for a Kansei Engineering system. In conclusion, we can recognize important semantic effects and influences which can be used as information for the implementation of the design elements data base
