The International Institute for Science, Technology and Education (IISTE)
Abstract
With the purpose of examining which factors affecting on the implementation of ‘Green Banking’ in transitional countries, the research used in-depth interview and survey questionnaire with statistics analysis with the case of Vietnam banks. The results showed that in emerging country such as Vietnam, the level of ‘Green Banking’ implementation is most affected by Human determinant, followed by Strategy, Product & Services, Culture and Technology determinant respectively. Based on findings, several implications were proposed to enhance the performance of these kind of environment friendly financial products in transitional country. By determining these factors, the banking sector in transitional countries will enhance the implementation of ‘Green Banking’ and achieve sustainable development in the context of escalating environmental contamination. Keywords: Green Banking, Implementation, Emerging Country, Human DOI: 10.7176/EJBM/11-15-04 Publication date:May 31st 201
