The International Institute for Science, Technology and Education (IISTE)
Abstract
This study analyzed the factors affecting the performance of 41 non-financial companies listed on the Nairobi Securities Exchange (NSE) using panel data over the period 2003 to 2013. A Hausman test results suggested the application of a random effects model for ROA and a fixed effects model for ROE. The empirical results of the estimation of both ROA and ROE show that corporate governance was statistically significant in determining the performance of firms and it had the expected sign (Positive). The leverage of the firm also had the expected negative sign and was statistically significant in explaining the performance of companies. Firm size and liquidity were however found to be statistically insignificant in determining the performance of these firms. Any limitations/suggestions for areas of further research/cross-reference!! Keywords: Financial performance, Liquidity, Leverage, Nairobi Security Exchange, Return on Assets, and Return on Equit
