The Deliberate Integration of Creativity into Strategic Planning

Abstract

The Deliberate Integration of Creativity into Strategic Planning The purpose of this project is to explore the deliberate use of creativity in strategic planning. A framework for strategic planning and metacognition tools aligned with each phase is posited. In addition, a bifurcation of the process is suggested in order to engage in strategic innovation where groundbreaking initiatives are warranted. Creative culture and the make-up of creative teams are also addressed

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