Gender influence in perception and adoption of e-learning platforms

Abstract

The main objective of this study is to examine gender differences and the adoption of technology in higher education students. TAM model is the tool used to measure the acceptance and use of e-learning of the respondents. We used Partial Least Squares (PLS), specifically, the PLS multi-group analysis was used to compare differences between groups. In summary, results show that students’ behavior of acceptance of elearning technology do not manifest statistically significant differences between women and men