The radio show was directed to a peasant audience, especially women in rural areas and broadcast through radio Inti Raymi, a station with major outreach in rural areas of Cusco. It aimed at establishing a horizontal dialogue between traditional, local and expert knowledge while provoking reflection about proper nutrition and creating interaction with the audiences. Video outputs for a You Tube channel called “elproyectoAGROECO” were produced to promote increasing awareness of food security issues and the ecological and socioeconomic intensification of smallholder agriculture as a viable strategy to improve livelihood conditions and family nutrition in high Andean rural areas
