Exploration of Adoption of Service Innovations Through Technology Road-Mapping: Case of Location Based Services

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Publication date
1 April 2010
Publisher
UW Tacoma Digital Commons

Abstract

Exploration of Adoption of Service Innovations through Technology Road-Mapping: Case of Location Based Services: 10.4018/jssmet.2010040105: This paper utilizes a technology road-mapping approach to demonstrate how a traditional technology management process can be applied to improve plannin

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