Industry white papers are increasingly being used to explain the philosophy and operation of a product in marketplace or technology context. This explanation is used by senior managers for strategic planning in an organization. This research explores the effectiveness of white papers and strategies for managers to learn about technologies using white papers. The research is conducted by collecting industry white papers in the area of Information System Integration and gleaned relevant information through text-mining tool, Vantage Point. The text mined information is analyzed to provide solutions for practical problems in systems integration market. The indirect findings of the research are New System Integration Business Models, Methods for Calculating ROI of System Integration Project, and Managing Implementation Failures
