Wright, Lori

English

University of New Hampshire

University of New Hampshire
University of New Hampshire Scholars' Repository
Media Relations Administrative Offices
12-18-2012
UNH Lodging Index: Decline Continues in
November
Lori Wright
UNH Media Relations
Follow this and additional works at: https://scholars.unh.edu/news
This News Article is brought to you for free and open access by the Administrative Offices at University of New Hampshire Scholars' Repository. It has
been accepted for inclusion in Media Relations by an authorized administrator of University of New Hampshire Scholars' Repository. For more
information, please contact nicole.hentz@unh.edu.
Recommended Citation
Wright, Lori, "UNH Lodging Index: Decline Continues in November" (2012). UNH Today. 4101.
https://scholars.unh.edu/news/4101
2/20/2018 UNH News: UNH Lodging Index: Decline Continues in November
http://www.unh.edu/delete/news/releases/2012/dec/lw17lesi.cfm.html 1/2
December 18, 2012
UNH Lodging Index: Decline Con nues in November
DURHAM, N.H. – U.S. lodging execu ves con nue to be less op mis c about present general business
condi ons, according to the University of New Hampshire Lodging Execu ves Sen ment Index (LESI) for the
current month ending November 2012. The index slipped from 56.3 in October 2012 to 50.1 in November
2012.
“This decrease results from lodging execu ves’ less than posi ve opinions of the present general business
condi ons for their proper es, as well as the con nued decline in their sen ment for how they view general
business condi ons 12 months in the future. Expecta ons about room reserva ons during the same 12-month
period also declined,” said Nelson Barber, associate professor of hospitality management who manages the
index.
Only 7 percent of lodging execu ves indicated current business condi ons were good, down from 31 percent in
October 2012, while 79 percent indicated condi ons were normal, up from 50 percent during the previous
month. Fourteen percent of the execu ves indicated such condi ons were bad, an improvement over last
month’s reading of 19 percent.
Managed by the Department of Hospitality Management at the UNH Whi emore School of Business and
Economics, LESI is based on a monthly survey of lodging execu ves represen ng companies with more than 2.5
million hotel rooms across lodging segments and geographic regions of the United States -- more than 55
percent of all U.S. rooms.
Execu ves are asked about the present and future condi ons of the market. Execu ves also are asked to report
their outlook during the next 12 months about room reserva ons and employment prac ces, such as an
increase or decrease of their non-managerial work force.
The LESI indices follow the Ins tute of Supply Management's Index (ISM) method of tracking leading indicators.
A LESI survey reading of greater than 50 indicates expansion whereas a reading below 50 indicates decline and
the distance from 50 in either direc on is indica ng the strength of the expansion or decline. During this same
period of  me, the ISM Index decreased from 51.7 to 49.5.
Looking forward, 14 percent of the execu ves thought condi ons will be be er in the next 12 months, while 79
percent indicated they will be the same. This month, 7 percent thought they would be worse, an decline from
last month’s reading of 6 percent. These future results were mixed compared to October 2012 where 19
percent thought the future would be be er, 75 percent thought the future would be the same, and 6 percent
thought the future would be worse.
Looking forward 12 months, lodging execu ves expect to add fewer non-managerial employees, represen ng a
con nued decrease in expecta ons for lodging execu ves repor ng in October 2012. This periods decline is
also in-line with the ISM Employment Index, which decreased by 3.7 percentage points, registering 48.4
percent. However, this is counter to the decrease of the na onal unemployment rate (7.7 percent in October
2012 from 7.8 percent in September 2012) as reported by BLS (Bureau of Labor Sta s cs).
For more informa on about LESI, visit h p://wsbe.unh.edu/LESI.
Media Rela ons
2/20/2018 UNH News: UNH Lodging Index: Decline Continues in November
http://www.unh.edu/delete/news/releases/2012/dec/lw17lesi.cfm.html 2/2
The UNH Whi emore School of Business and Economics offers a full complement of high-quality programs in
business, economics, accoun ng, finance, informa on systems management, marke ng, and hospitality
management. Programs are offered at the undergraduate, graduate, and execu ve development levels. The
school is accredited by the Associa on to Advance Collegiate Schools of Business, the premier accredi ng
agency for business schools worldwide. In January 2013, the business school will move into its new state-of-
the-art facility and become the Peter T. Paul College of Business and Economics.
The University of New Hampshire, founded in 1866, is a world-class public research university with the feel of a
New England liberal arts college. A land, sea, and space-grant university, UNH is the state's flagship public
ins tu on, enrolling 12,200 undergraduate and 2,300 graduate students.
 
-30-
Media Contact: Lori Wright | 603-862-0574 | UNH Media Rela ons
UNH Experts available for comment:
Nelson Barber
Copyright © 2018, The University of New Hampshire  •  Durham, NH 03824  •  UNH main directory: (603) 862-1234. 
Media Rela ons is a unit of Communica ons & Public Affairs which is a division of University Advancement. 
ADA Acknowledgement | Contact the Webmaster | UNH Today | UNH Social Media Index


UNH Lodging Index: Decline Continues in November

UNH Scholars' Repository

University of New HampshireUniversity of New Hampshire Scholars' RepositoryMedia Relations Administrative Offices12-18-2012UNH Lodging Index: Decline Continues inNovemberLori WrightUNH Media RelationsFollow this and additional works at: https://scholars.unh.edu/newsThis News Article is brought to you for free and open access by the Administrative Offices at University of New Hampshire Scholars' Repository. It hasbeen accepted for inclusion in Media Relations by an authorized administrator of University of New Hampshire Scholars' Repository. For moreinformation, please contact nicole.hentz@unh.edu.Recommended CitationWright, Lori, "UNH Lodging Index: Decline Continues in November" (2012). UNH Today. 4101.https://scholars.unh.edu/news/41012/20/2018 UNH News: UNH Lodging Index: Decline Continues in Novemberhttp://www.unh.edu/delete/news/releases/2012/dec/lw17lesi.cfm.html 1/2December 18, 2012UNH Lodging Index: Decline Con nues in NovemberDURHAM, N.H. – U.S. lodging execu ves con nue to be less op mis c about present general businesscondi ons, according to the University of New Hampshire Lodging Execu ves Sen ment Index (LESI) for thecurrent month ending November 2012. The index slipped from 56.3 in October 2012 to 50.1 in November2012.“This decrease results from lodging execu ves’ less than posi ve opinions of the present general businesscondi ons for their proper es, as well as the con nued decline in their sen ment for how they view generalbusiness condi ons 12 months in the future. Expecta ons about room reserva ons during the same 12-monthperiod also declined,” said Nelson Barber, associate professor of hospitality management who manages theindex.Only 7 percent of lodging execu ves indicated current business condi ons were good, down from 31 percent inOctober 2012, while 79 percent indicated condi ons were normal, up from 50 percent during the previousmonth. Fourteen percent of the execu ves indicated such condi ons were bad, an improvement over lastmonth’s reading of 19 percent.Managed by the Department of Hospitality Management at the UNH Whi emore School of Business andEconomics, LESI is based on a monthly survey of lodging execu ves represen ng companies with more than 2.5million hotel rooms across lodging segments and geographic regions of the United States -- more than 55percent of all U.S. rooms.Execu ves are asked about the present and future condi ons of the market. Execu ves also are asked to reporttheir outlook during the next 12 months about room reserva ons and employment prac ces, such as anincrease or decrease of their non-managerial work force.The LESI indices follow the Ins tute of Supply Management's Index (ISM) method of tracking leading indicators.A LESI survey reading of greater than 50 indicates expansion whereas a reading below 50 indicates decline andthe distance from 50 in either direc on is indica ng the strength of the expansion or decline. During this sameperiod of  me, the ISM Index decreased from 51.7 to 49.5.Looking forward, 14 percent of the execu ves thought condi ons will be be er in the next 12 months, while 79percent indicated they will be the same. This month, 7 percent thought they would be worse, an decline fromlast month’s reading of 6 percent. These future results were mixed compared to October 2012 where 19percent thought the future would be be er, 75 percent thought the future would be the same, and 6 percentthought the future would be worse.Looking forward 12 months, lodging execu ves expect to add fewer non-managerial employees, represen ng acon nued decrease in expecta ons for lodging execu ves repor ng in October 2012. This periods decline isalso in-line with the ISM Employment Index, which decreased by 3.7 percentage points, registering 48.4percent. However, this is counter to the decrease of the na onal unemployment rate (7.7 percent in October2012 from 7.8 percent in September 2012) as reported by BLS (Bureau of Labor Sta s cs).For more informa on about LESI, visit h p://wsbe.unh.edu/LESI.Media Rela ons2/20/2018 UNH News: UNH Lodging Index: Decline Continues in Novemberhttp://www.unh.edu/delete/news/releases/2012/dec/lw17lesi.cfm.html 2/2The UNH Whi emore School of Business and Economics oﬀers a full complement of high-quality programs inbusiness, economics, accoun ng, ﬁnance, informa on systems management, marke ng, and hospitalitymanagement. Programs are oﬀered at the undergraduate, graduate, and execu ve development levels. Theschool is accredited by the Associa on to Advance Collegiate Schools of Business, the premier accredi ngagency for business schools worldwide. In January 2013, the business school will move into its new state-of-the-art facility and become the Peter T. Paul College of Business and Economics.The University of New Hampshire, founded in 1866, is a world-class public research university with the feel of aNew England liberal arts college. A land, sea, and space-grant university, UNH is the state's ﬂagship publicins tu on, enrolling 12,200 undergraduate and 2,300 graduate students. -30-Media Contact: Lori Wright | 603-862-0574 | UNH Media Rela onsUNH Experts available for comment:Nelson BarberCopyright © 2018, The University of New Hampshire  •  Durham, NH 03824  •  UNH main directory: (603) 862-1234. Media Rela ons is a unit of Communica ons & Public Aﬀairs which is a division of University Advancement. ADA Acknowledgement | Contact the Webmaster | UNH Today | UNH Social Media Index

https://scholars.unh.edu/cgi/viewcontent.cgi?article=5100&amp;context=news

UNH Lodging Index: Decline Continues in November

Abstract

Similar works

Full text

Available Versions

University of New Hampshire

UNH Scholars' Repository