Green technologies include implementation of technological projects in the field of environmental protection through all associated components, such as: waters, soil, air or biodiversity. Hence, such projects potentially become a driving force of new economic momentum in the conditions of post-crisis recovery. In addition, the support of this segment by the institutions of the European Union, either in terms of organization through the establishment of rules and systems for monitoring and control of environmental protection measures, and most importantly in terms of finances, by supporting the development of infrastructure for environmental protection, is today an indisputable category. The aim of the research is to show the potential of green technologies in the initiation of economic activities based on content analysis of the collected literature, as well as to determine the correlation between green technologies and environmental protection and the measures for the reduction of the impact of energy sector on the greenhouse gas emissions