In 2017, for the first time in six years, the number of cinemas in Spain has increased, although the high cost of digitization has forced the disappearance of cinema as a cultural offer in many parts of Spain. The birth of citizen initiatives that bet on an alternative exhibition model with the purpose of reconverting the neighborhood cinemas threatened in spaces for cultural diffusion. In this context, to describe the different business models adopted by self-managed cinema initiatives that emerged in recent years and integrated in CineArte, Network of Independent Cinemas for Culture and Art is the main objective of the paper. It is concluded that the majority of these are defined as non-profit cinemas managed through associations whose partners, sometimes also owners, direct the project, financed by membership dues and ticket sales
