The information society requires constant searching, learning, understanding
and using knowledge from various fields. The role of the family and educational
institutions is to prepare children to learn and gain knowledge from different sources by
developing their selection, comprehension and internalization skills. That is why, from
a young age, children are exposed to varied messages about the world, appropriate to
their psychophysical development. The article outlines the methods of presenting information
used in magazines for pre‑school
children and sets out to evaluate the possible
use of those methods in kindergarten education
