University of Pula. Department of Interdisciplinary, Italian and Cultural Studies.
Abstract
Rad istražuje pojavu ekoturizma u eri masovnog turizma. Razlozi potrebe razvoja novog oblika turizma nalaze se u stvaranju održivih oblika turizma. Kod ekoturizma, očuvanje prirode i okoliša ključna je uloga turističke destinacije i to čini takav oblik turizma održivim. Ekoturizam privlači turiste zainteresirane za upoznavanje kulturne i prirodne baštine, boraveći pritom na izvorno prirodnim područjima. Istra bi ekološkim turizmom zaštitila prirodna i kulturna bogatstva od devastacije i uništenja te tako izbalansirala ekonomiju, prirodu i suživot u turističko razvijenoj regiji.This paper will explore the phenomenon of ecotourism in the era of mass tourism. The need for the development of a new form of tourism stems in the necessity of creating new, sustainable forms of tourism. In ecotourism, the preservation of nature and the environment is the key role of a tourist destination, which makes such a form of tourism sustainable. Ecotourism attracts tourists interested in exploring the cultural and natural heritage while staying in original natural areas. With ecotourism, Istria would help protect the natural and cultural heritage from devastation and destruction, thus balancing the coexistence of economy and nature in a developed tourist region
