The article presents the results of the analysis of the research, conducted with the aim of studying the influence and role of journalism, in particular, the activities of publications, in the development of national consciousness and language. In this regard, the state of the Tatar periodical press in Russia after the revolution of 1905 until the beginning of the twenty-first century is examined. The desire to have Tatar periodicals appeared in the walls of the Kazan University in the early XIX century, but only the attempt of the revolution of 1905 forced the tsarist government to come to some indulgences. Tatar newspapers and magazines were published in many cities of the Russian Empire. Editors and journalists, as true educators, sought to awaken readers, to bring to their consciousness the sense of the need to change the society, the patriarchal foundations. New ideas began to penetrate the consciousness of readers through newspapers and magazines. In modern society, the commercialization of media system does not provide a full opportunity for the further development of national ideas, but despite this, many modern editions continue to serve the national ideas. National identity will be kept only if the people will have their language and culture. We believe that in the future the Tatar press can intensify the work in strengthening national consciousness and language enrichment. But this is possible only with the support of industry by the state