This final project report is written based on the job training in PT PLN (Persero) APJ Surakarta.
The job training was done on 2
nd
until 31
st
March, 2009. The major aim of this final project is to know
the efforts of Public Relations of PT PLN (Persero) APJ Surakarta to successfully execute the
electricity economizing program.
In the discussion, the writer describes the efforts of Public Relations of PT PLN (Persero) APJ
Surakarta to successfully execute the electricity economizing program. There are the efforts for external
public and the efforts for internal public. The efforts for external public are giving knowledge and
spreading information by making relationship with mass media, holding socialization about electricity
economizing program, creating and using Mr. and Mrs. Bili the clowns, making printed materials for
promotion and publication about electricity economizing program, and persuading society to turn off
light at 17.00 p.m. until 22.00 p.m. The efforts for internal public are holding campaign in PT PLN
(Persero) APJ Surakarta, persuading the employees of PT PLN (Persero) APJ Surakarta to use
electricity economically, and turning off light of PT PLN (persero) APJ Surakarta at 17.00 p.m. until
22.00 p.m.
The implementation of the program mostly run well even though the Public Relations has
weaknesses; they are the budget and the facilities of Public Relations Division of PT PLN (Persero)
APJ Surakarta. At last, the writer gives some suggestions to Public Relations Division of PT PLN
(Persero) APJ Surakarta, such as increasing the quality and quantity of the facilities, improving the
skills of the officers in order to conform to their field, and increasing more budgets to support their
activities
