Unlike positivist quantitative designs, many qualitative researchers tend to dive right into data collection without benefit of an exploratory study or other pilot study. The purpose of this paper is twofold: (1) to share an image-based methodology adapted from a community strategic planning process and applied to an exploratory study of one native American tribes reaction to cultural images and\ud
ICT’s, and (2) to share the many benefits of a pilot study in advance of a larger qualitative research study, including opportunities for discourse around ICT’s in relation to local culture
