In commercial grids, Grid Service Providers (GSPs) can improve their profitability by maintaining the lowest possible amount of resources to meet client demand. Their goal is to maximize profits by optimizing resource planning. In order to achieve this goal, they require an estimate of the demand for their service, but collecting demand data is costly and difficult. In this paper we develop an approach to building a proxy for demand, which we call a value profile. To construct a value profile, we use binary feedback from a collection of heterogeneous clients. We show that this can be used as a proxy for a demand function that represents a client’s willingness-to-pay for grid resources. As with all binary feedback systems, clients may require incentives to provide feedback and deterrents to selfish behavior, such as misrepresenting their true preferences to obtain superior services at lower costs. We use credibility mechanisms to detect untruthful feedback and penalize insincere or biased clients. Finally, we use game theory to study how cooperation can emerge in this community of clients and GSPs
