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E-business in Indonesia: It still has a prospect?

Abstract

This study is aimed to investigate the current state of e-business in Indonesia and to discuss its prospect. An Internet research method is adopted to search and collect various data from online sources and to analyze e-business websites. The framework of investigation covers three parties: Internet users, government supports, and e-business firms. The findings reveal the mixed pictures. The number of Internet users is quite big but the national average penetration is still low. In terms of government supports in providing ICT infrastructure and regulation, Indonesia is still behind of many countries. However, there is a promising progress recently in this industry such as the emerging payment gateway companies to support electronic transactions, the investment of big global e-commerce firms, and the establishment of e-commerce association. Academics could use the finding as a preliminary outlook to more focused research topics. Investors could use it also as a preliminary thought to invest in this industry

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