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Awareness, values and attitudes of user generated content website users and non-users towards privacy in Poland : a quantitative study

Abstract

This document presents the Polish results of a study undertaken as part of the CONSENT project. Analyses and results are based on an online survey regarding the awareness, values and attitudes of user generated content (UGC) website users towards privacy. The questionnaire consisted of 75 questions and was available online in several European languages, including Polish, between July and December 2011. The Polish sample consists of 659 respondents (7.6% of the total sample), of which 39.1% male and 60.9% female, with an average age of 22 and 45.8% tertiary education. With 94% UGC users (total sample 90%), 9.22 mean years of internet usage (total sample 10.67) and 96.6% using the internet at home every day or almost every day (total sample 93%), it is a considered a sample of predominantly experienced internet users.CONSENT Consumer Sentiment regarding privacy on user generated content (UGC) services in the digital economy (G.A. 244643). The project was co-financed by the European Union within the Seventh Framework Programme (2007-2013).peer-reviewe

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