This paper aims to shed light on alternative news media ecosystems that are
believed to have influenced opinions and beliefs by false and/or biased news
reporting during the 2016 US Presidential Elections. We examine a large,
professionally curated list of 668 hyper-partisan websites and their
corresponding Facebook pages, and identify key characteristics that mediate the
traffic flow within this ecosystem. We uncover a pattern of new websites being
established in the run up to the elections, and abandoned after. Such websites
form an ecosystem, creating links from one website to another, and by `liking'
each others' Facebook pages. These practices are highly effective in directing
user traffic internally within the ecosystem in a highly partisan manner, with
right-leaning sites linking to and liking other right-leaning sites and
similarly left-leaning sites linking to other sites on the left, thus forming a
filter bubble amongst news producers similar to the filter bubble which has
been widely observed among consumers of partisan news. Whereas there is
activity along both left- and right-leaning sites, right-leaning sites are more
evolved, accounting for a disproportionate number of abandoned websites and
partisan internal links. We also examine demographic characteristics of
consumers of hyper-partisan news and find that some of the more populous
demographic groups in the US tend to be consumers of more right-leaning sites.Comment: Published at The Web Conference 2018 (WWW 2018). Please cite the WWW
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