Marketingová studie spokojenosti uživatelů dřevostaveb v Jihočeském kraji

Abstract

The Bachelor Thesis deals with a research of satisfaction of the wooden building users in the South Bohemian Region. Information from the users was obtained by a previously defined questionnaire, which was split into four parts. The respondents -- the owners -- answered the questions related to their wooden houses, their interest in wooden houses and their own practical experiences as well. The research was performed for the houses approved for occupancy between 1995--2015. In the first (theoretical) part, wood was introduced as a constructional material, hereafter various construction systems were introduced as well. Here are mentioned as well as brief description of the South Bohemian Region. In the second -- practical part, an assessment of the research was done. The collected data from the wooden house users were compiled and are shown in the charts with short comments