This bachelor thesis deals with European identity and the role of the European Union in its formation at the beginning of the 21st century. The individual chapters speak about identity in general and its types with an emphasis on collective identity, next topic is European identity, its models and interpretations in official EU documents. Last chapter focuses on the concept of European identity in the expressions of politicians and experts, the concrete identity-making tools of the EU and the feeling of European identity by EU citizens. The thesis aims to identify the features of contemporary European identity at the beginning of the 21st century, to analyze the current EU´s identity-making strategy and evaluate its success. Based on the analysis, it was found that the European Union is successful in the creation and encouragement of European identity