Josip Juraj Strossmayer University of Osijek. Faculty of Education. Department of Philology.
Abstract
Ovaj rad rezultat je proučavanja stereotipa u serijama za mlade. Stereotipi su uvriježeni, konvencionalni i previše pojednostavljeni načini razmišljanja o određenim pojavama ili skupinama ljudi (prema zanimanju, nacionalnosti, vjeri, rasi, društvenoj klasi, seksualnoj orijentaciji i svim drugim podjelama koje vrijede za ljude). Oni su grupni koncepti koje određena skupina ljudi gaji o nekoj drugoj skupini. Cilj je rada analizirati stereotipe kojima smo izloženi putem medija kroz serije za mlade što može dovesti do nesvjesnog stvaranja, najčešće iskrivljene, slike o sebi i drugima te pri tome podići svijest o istim tim stereotipima i potaknuti čovjeka da sam oblikuje svoju stvarnost. Stereotipi su promatrani kroz četiri različite serije: Tračerica, 13 razloga zašto, Sram i Nabrijani, a pozornost je usmjerena na rodne, rasne (kulturološke i etničke) i klasne stereotipe. Radnja serija je smještena u različitim dijelovima svijeta poput SAD-a, Velike Britanije i Norveške te se u njima stereotipi oslikavaju na različite načine, od njegovanja uvriježenih stereotipa do njihova razbijanja.This paper is the result of studying stereotypes in young adult TV shows. Stereotypes are ingrained, conventional and overly simplified ways of thinking about certain phenomena or groups of people (according to their profession, nationality, religion, race, social class, sexual orientation, and all other divisions valid for people). They are group concepts which a certain group of people imposes over the other group of people. The goal of this paper is to analyze stereotypes to which we are exposed to by the media through young adult TV shows which can lead to an unconsciously created, mostly distorted, image of oneself and others and consequently to raise awareness about these stereotypes and to encourage people to create their own reality. These stereotypes were observed through 4 different TV shows: Gossip Girl, 13 Reasons Why, Skam and Skins. The focus was put on gender, racial, and class stereotypes. The setting of these TV shows is placed in different parts of the world: the USA, Great Britain, and Norway where these stereotypes are presented in different ways varying from following these ingrained stereotypes to breaking them down