In this paper, the effect on collective opinions of filtering algorithms
managed by social network platforms is modeled and investigated. A stochastic
multi-agent model for opinion dynamics is proposed, that accounts for a
centralized tuning of the strength of interaction between individuals. The
evolution of each individual opinion is described by a Markov chain, whose
transition rates are affected by the opinions of the neighbors through
influence parameters. The properties of this model are studied in a general
setting as well as in interesting special cases. A general result is that the
overall model of the social network behaves like a high-dimensional Markov
chain, which is viable to Monte Carlo simulation. Under the assumption of
identical agents and unbiased influence, it is shown that the influence
intensity affects the variance, but not the expectation, of the number of
individuals sharing a certain opinion. Moreover, a detailed analysis is carried
out for the so-called Peer Assembly, which describes the evolution of binary
opinions in a completely connected graph of identical agents. It is shown that
the Peer Assembly can be lumped into a birth-death chain that can be given a
complete analytical characterization. Both analytical results and simulation
experiments are used to highlight the emergence of particular collective
behaviours, e.g. consensus and herding, depending on the centralized tuning of
the influence parameters.Comment: Revised version (May 2018
