Among the many outreach and communication tools available in our digital era,
traditional tools such as exhibitions still hold an important place. The ALICE
collaboration is setting up a new exhibition at the experiment's site, as part
of the ALICE Visitor Centre. Its goal is to communicate to visitors the physics
and the tools and methods used by ALICE. It combines modern technology such as
video mapping with real detector items, aiming to fascinate the visitors and
give them an immersive experience of a high energy physics experiment. The
development process, the messages to be delivered and the choices for the
contents and the way of exhibiting them are discussed; and the final design and
present status of the project are presented.Comment: 6 pages, 9 figures, Fifth Annual Large Hadron Collider Physics
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