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         TRAINING CURRICULUM   ENTREPRENEURSHIP SKILLS TRAINING  FOR POTATO ASSOCIATIONS               Prepared by:  SELF HELP AFRICA               Expanding Utilization of Roots, Tubers and Bananas and Reducing Their Postharvest Losses  September 2015     1 | P a g e    1. INTRODUCTION  This training curriculum was developed following a participatory Entrepreneurship Skills needs assessment conducted to determine gaps in skillsets and organizational capacities required by four Potato Associations in Eastern Uganda to start and engage in professional potato business. The curriculum is structured in chronological order defined by the need and priority identified during the assessment in a way that every new module builds on actions from the preceding module. Every module has an output and action plan that the association has to accomplish as a build up for the next module.    2. COURSE MODULES   TRAINING PRIORITIES COURSE CODE COURSE MODULES MIFA KACOFA WASWAPA MPODA LG Leadership & Governance 1 1 1 1 EA Enterprise Analysis 2 2 2 2 BP Business Planning 3 3 3 3 ERM Record Keeping & Store Management 4 4 4 4 MM Markets and Marketing  5 5 5 5 RM Savings & Resource Mobilization 6 6 6 6 BFL Basic Financial Literacy 7 7 7 7   3. COURSE DETAILS 1.  LEADERSHIP & GOVERNANCE (LG) Term [1 day per Association], 5th to 9th October 2015 OBJECTIVES By the end of this course, participants are expected to know the basic administrative and functional structure of business Associations ACTIONS Associations members are expected to agree on a governance structure of choice and elect administrative and functional leaders democratically OUTPUT Basic functional committees elected and know their roles and responsibilities SESSIONS 1 Leadership & characteristics of good leaders 2 Role of good leadership in business 3 Governance & the 8 Characteristics of good governance 4 Role of good governance in business 5 Governance structures for associations 6 Functional structures, roles & responsibilities 2.  ENTERPRISE ANALYSIS Term[1.5 days per Association], 23rd November to 5th December 2015 OBJECTIVES By the end of this course, participants are expected to analyze and select sustainable profitable enterprises ACTIONS Association members are expected to conduct cost-benefit analysis of different enterprises based on profitability and intervening factors OUTPUT Select viable enterprise & product SESSIONS 1 Qualities of an entrepreneur (Commercial farmer) 2 The 4 basic business functions 3 Acreage determination 4 Yield and yield potential 5 Productivity of  ware potatoes 2 | P a g e   6 Cost of production computation [Traditional Vs Improved] 7 Using unit cost of production for production planning & determining minimum selling price 8 The 3 considerations for increasing profitability 3.  BUSINESS PLANNING Term [1.5 days per Association], 23rd November to 5th December 2015 OBJECTIVES By the end of this course, participants are expected to set business goals and  develop business plans ACTIONS Association members are expected to develop individual production projections and a consolidated business plan for each of the 4 Associations. OUTPUT Individual and Association business plans with clear projections SESSIONS 1 Setting business targets (Goal & Strategy) 2 Production cycle planning & activity calendar 3 Costing & Budgeting 4 Monitoring Plan 5 Marketing Plan 6 Projected Income Statement (PIS) 7 Profit utilization 4.  RECORDS & STORE MANAGEMENT Term [3 days per Association], 7th to 19th December 2015 OBJECTIVES By the end of this course, participants are expected to understand the basic Association records & effective store operations management  ACTIONS Associations will develop operational plans using the provided guideline and open business records  OUTPUT Store operational plans & Business records SESSIONS 1 Basic store management principles  2 Managing Inventory Entry & Basic records [Date, Source, Qty, Qlty, Price] 3 Managing In-Store movement of potatoes [Partitioning, Coding, First in-first out] 4 Managing Inventory Exit & Basic records [Date, Destination, Qty, Qlty, Price] 5 Managing Store security  6 Process Management-Role of Store Manager, Quality Control team & Marketing team  7 Quality in-store management to minimize loss 8 Stock Counting & replenishment planning for optimal use 9 Developing Store Management plans 10 Business records [Production, Sales, Receipt, Assets, cashbook, cash-flow ,income statement] 5.  MARKETS & MARKETING Term [5 days per Association, with 2 days practical market survey  & data processing], 8th to 19th February 2016 OBJECTIVES By the end of this module participants will have understood what marketing is, how to conduct market research, demand & supply forces, customer analysis & customer feedback mechanism, strategies, segmentation, product differentiation & marketing information ACTIONS Associations will conduct a market survey & identify and profile potential customers OUTPUT Marketing strategy & customer database SESSIONS 1 What is marketing 2 Marketing Strategies-The 4Ps [Product, Price, Promotion, Place] 3 Market Intelligence & Market Information 4 What is Participatory market research and why is it important? 5 Conducting Participatory market research-The 4As [Availability, Affordability, Acceptability, Accessibility] 6 Market chain, demand & supply  7 Customer Analysis-The 2Cs [Consumer & Competition] 8 Customer feedback analysis 3 | P a g e              9 Market segmentation & Product differentiation 10 Practical: Conducting market survey 6.  SAVINGS & RESOURCE MOBILISATION Term [2 days per Association], 14th to 19th March 2016 OBJECTIVES To promote internal saving and access to external credit to finance potato enterprise ACTIONS Associations will agree on internal and external sources of finances for supporting their enterprise OUTPUT Resource mobilization strategy/plan SESSIONS 1 What is saving 2 Internal Savings-the best source of capital for starting a business 3 Borrowing for business expansion 4 Sources of credit and requirements [Individual money lenders, VSLAs, SACCOs, MFIs, Commercial banks] 5 Starting and operating shares in Associations-Guiding principles 7. BASIC FINANCIAL LITERACY   Term [3 days per Association], 11th to 22nd  April 2016 OBJECTIVES By the end of this module participants will learn the benefits of personal money management as well as transfer of skills for behavior change. ACTIONS Association members will analyze their income sources and expenditures and make spending decisions OUTPUT Personal financial budgets and spending plans SESSIONS 1 What is financial literacy? 2 Setting financial goals 3 Examining personal money management 4 Importance of budgeting in financial literacy 5 Making budgets (for literate & illiterate) 6 Making spending decisions & staying with your budgets 7 Keeping records to manage your money 8 My money and someone’s money: managing the difference 9 Good loans/Bad loans and cost of borrowing 10 Dangers of defaulting on loans & identifying predator lenders 

Training curriculum: entrepreneurship skills training for potato association.

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Training curriculum: entrepreneurship skills training for potato association.

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