In the era of technological "acceleration", marked by increasingly global and heterogeneous tourist demand, namely its relationship with smart technology there is growing adoption of intelligent functionalities aimed at optimizing tourist experience. In fact, we are facing an experienced and autonomous "new tourist" who is looking for genuine and authentic new product concepts, customizable, digital, timely, and with new levels of interaction and information.
In this new context of intelligent tourism ecosystem (e.g. smart tourism destination, smart city, smart attractions), this study focus on tourist attractions. Compared to conventional ones, smart attractions include well-connected services with in-depth information content, diversified and customized products, best value for money, social and technological engagement, efficient communication, and management, as well as various smart tourism services.
Despite the singular significance of intelligent tourism in general and smart attractions in particular, little theoretical knowledge is available on how “smart” should be measure. Based on an extensive literature review, the purpose of this research is to conceptualize a metric for smart attractions.
It is expected that this research will provide a theoretical framework for researchers to develop and validate metrics appropriate to smart attractions, as well as give insights to professionals on how to incorporate smart technologies into tourist attractions to improve their attractiveness.Projeto de investigação desenvolvido com o apoio do Instituto Politécnico de Lisboa, no âmbito do Concurso IDI&CA - ref. IPL/2019/SMARTURISN/
