This study reports on an empirical investigation of the characteristics, attitudes, and beliefs of
preparers of external financial reports in a less developed country. The basic research instrument consisted of a
questionnaire in two parts: the first addressing attitudes of professional accountants toward annual financial
reports generally; the second, more specifically measuring the importance of the information items to preparers.
Our results suggest that the independent auditor is the most influential group in decision-making processes. As in
many developed countries, the auditor’s report and the regulatory framework are considered to have a major
influence on financial reporting practices. Preparers believe that a lack of knowledge of external users’ needs and
lack of reporting standards and accepted accounting principles are the main concerns with corporate financial
reports in Iran. The results showed that the balance sheet, auditors’ report, and income statement in that order are
the three most important parts of the annual reports