An analysis of the various challenges of the call center industry, together with the challenges of outsourcing, revealed a need for developing a strategy that acts as a guide for organizations that are willing to outsource their call center operations. This research therefore develops a strategy for this purpose. The research first provides mitigation strategies for the challenges of outsourcing and the challenges of the call center industry, followed by a strategy for the outsourcing of call center services.
Telephone call centers are an integral part of today‘s business world, serving as a primary channel for customer contact for organizations in many industries. Globalization, the advancements in the telecommunication and technology industries, and the availability of cost effective work forces around the world are compelling organizations to outsource their functions (call center services) to reap the benefits that come with outsourcing.
Organizations outsource functions, especially a function that is not their core competence, for a multitude of reasons. These reasons may include cost savings, quality enhancement/improvement, reduced time to market, tax benefits, and risk management.
Outsourcing also comes with its share of issues. A few examples of the challenges involved in outsourcing include cultural differences, knowledge transfer to suppliers while protecting intellectual property (IP), knowledge retention, language barriers, ethics, norms of behavior, distance and time zones, infrastructure, privacy and security, skill set/quality, objectivity, geopolitical climate, labor backlash, communication, end-user resistance, and governance. There are also many challenges associated with the call center industry, such as, but not limited to, deploying the right number of staff members with the right skills to the right schedules in order to meet an uncertain and time-varying demand of service, forecasting traffic, acquiring capacity, deploying resources, and managing service delivery. Therefore, despite the advancements in telecommunications and information technology, the challenges faced by client organizations that outsource their inbound call center services abound.
While choosing outsourcing/offshoring as their strategy, an organization can avoid many of the disadvantages that arise due these risks/issues by adapting a proactive and careful approach such as the strategy developed in this research
