The off-shell one-loop renormalization of a Higgs effective field theory
possessing a scalar potential ∼(Φ†Φ−2v2)N
with N arbitrary is presented. This is achieved by renormalizing the theory
once reformulated in terms of two auxiliary fields X1,2, which, due to the
invariance under an extended Becchi-Rouet-Stora-Tyutin symmetry, are tightly
constrained by functional identities. The latter allow in turn the explicit
derivation of the mapping onto the original theory, through which the
(divergent) multi-Higgs amplitude are generated in a purely algebraic fashion.
We show that, contrary to naive expectations based on the loss of power
counting renormalizability, the Higgs field undergoes a linear Standard Model
like redefinition, and evaluate the renormalization of the complete set of
Higgs self-coupling in the N→∞ case.Comment: 33 pages, no figures. v3: complete one-loop off-shell renormalization
for a BSM potential involving arbitrary powers of
(ϕ†ϕ−2v2) presented; Higgs wavefunction
renormalization shown to be SM like; renormalization of the complete set of
Higgs self-coupling in the N→∞ case discussed. v3 matches the
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