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Exploring Causal Path Directionality for a Marketing Model: Using Cohen’s Path Method
Authors
William Callaghan
Jörg Henseler
+4 more
Harald Martens
Tormod Naes
Christian M. Ringle
Bradley Wilson
Publication date
1 January 2007
Publisher
'Pusat Unggulan Riset-Penggembangan Lahan Suboptimal (PUR-PLSO)'
Abstract
Abstract is not available.
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NARCIS
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Last time updated on 14/10/2017
NARCIS
See this paper in CORE
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Last time updated on 03/09/2017
