This study explored the effects of organizational gender equality activities in Japanese workplaces. The Coalition for Advancing Women in Fukuoka found that setting numerical targets for women managers could be successful in raising company awareness of the abilities of women, which was presently not practically used due to gender-based personnel management. Further, young women were found to be inspired to join companies that support women’s empowerment. The results of this study demonstrated that setting numerical targets to increase the number of women managers can be effective in encouraging gender equality in the workplace and can highlight the inherent gender bias in current Japanese personnel management practices