In recognising the strategic position of the higher education sector in terms of thr
international competitiveness in the globalised economy, many countries have begun to internationalise
their educational systems. This paper aims to present main features and aspects of Ternopil Ivan Puluj
National Technical University (TNTU), Ukraine practices that have been used to strengthen its
international activity. Prospects of the university international activity are stated. The research
methodology is analyzing primary data presented by the International office of TNTU, literature review
and collecting data from the web sites set up by the statistical organizations of Ukraine. University’s
international activities can be broadly categorized as academic exchange, research collaboration and
university‐community-industry engagement. The paper reviews those which are mostly used by TNTU.
The results show that it is needed for TNTU to focus on research and university‐community-industry
collaboration in its international strategies to better position itself at the educational market. Internal
competition, demographic decrease, change in age structure and consumer behaviour and preferences
are those trends that create new challenges. This is an original piece of analytical work on the main
forms of university internationalization, case of TNTU