RWU\u27s chapter serves as a student-led resource for helping students succeed after graduation

Siliezar, Juan

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DOCS@RWU

Roger Williams UniversityDOCS@RWUFeatured News Story The Week at Roger11-20-2017RWU’s American Advertising Federation HelpsStudents See 'What’s Out There'Juan SiliezarRoger Williams UniversityFollow this and additional works at: https://docs.rwu.edu/weekatroger_featured_newsPart of the Higher Education CommonsThis News Article is brought to you for free and open access by the The Week at Roger at DOCS@RWU. It has been accepted for inclusion in FeaturedNews Story by an authorized administrator of DOCS@RWU. For more information, please contact mwu@rwu.edu.Recommended CitationSiliezar, Juan, "RWU’s American Advertising Federation Helps Students See 'What’s Out There'" (2017). Featured News Story. 232.https://docs.rwu.edu/weekatroger_featured_news/23210/30/2018  RWU’s American Advertising Federation Helps Students See 'What’s Out There' | Roger Williams Universityhttps://www.rwu.edu/news/news-archive/rwus-american-advertising-federation-helps-students-see-whats-out-there 1/2 News Archive RWU’s American Advertising Federation HelpsStudents See 'What’s Out There'RWU's chapter serves as a student-led resource for helping students succeeda er graduationOn trips, such as this one to Havas Worldwide in Boston, RWU’sAmerican Advertising Federation chapter exposes members to whatit would be like to work at both large and small marketing oradvertising  rms.November 20, 2017 Juan SiliezarBRISTOL, R.I. – As courses, internships and other university resources give students the skills andexperience they need to secure positions when they graduate, one club on campus is focused onhelping students decide the types of work environments that will be best for them, and onconnecting them with alumni and professionals.Led by seniors Gabrielle Ciarleglio and Acacia Longley, RWU’s American AdvertisingFederation chapter exposes members to what it would be like to work at both large and smallmarketing or advertising  rms, and focuses on networking with professionals in those  elds. It doesthis by visiting companies, bringing guest speakers who work in the  eld to campus and byassembling panels of RWU graduates.The hope is for members to get a clearer sense of what they want in a marketing career and then usethat information to make the best possible decision on the types of internships they should try or thetype of company they should look for in their career search.10/30/2018  RWU’s American Advertising Federation Helps Students See 'What’s Out There' | Roger Williams Universityhttps://www.rwu.edu/news/news-archive/rwus-american-advertising-federation-helps-students-see-whats-out-there 2/2“It’s kind of like visiting schools,” said Longley, vice president of the club’s  ve-member executiveboard. The exposure students get, she says, can solidify a decision one way or the other.Ciarleglio, the club’s president, added, “Our goal is to help get everyone a well-rounded view –especially if you haven’t had an internship. We want to see as much as we can and learn as much aswe can from the companies we visit and the professionals and alumni who come here to speak.”Last year, the club visited marketing  rms (add)ventures in Providence and toured Boston-basedsports apparel giant 47 Brand. This year, the club is visiting the Providence Bruins, and advertisingagencies DigitasLBI and Havas Worldwide in Boston. Ciarleglio and Longley completed summerinternships at DigitasLBI and Havas Worldwide respectively (Ciarleglio in DigitasLBI's New Yorko ce).The visits are especially useful in helping students see the options that are out there, says clubmember Lindsay Janeczek ’20. Last year, a er seeing the casual and fun work environment at 47Brand, the sophomore le  the tour knowing she wants to work in a similar type of o ce setting.Longley and Ciarleglio also see the club as a resource that gives members an idea of what life will belike a er graduation. It's why the club taps the RWU alumni community and establishedprofessionals as guest speakers.Last year, the club hosted a panel of recent graduates to speak with club members on theirexperience of  nding and settling into their  rst jobs out of college.“It’s nice getting advice from them,” Longley said. “They just went through it.”Zoe Siegal ’17 felt similarly a er listening to the story of one of the club’s most recent speakers:David Sorkin, principal and strategic marketing director at New Frontier, a full-service advertisingagency he created. Sorkin graduated from Emory University with an undergraduate degree inhistory, but eventually his career turned to marketing and advertising. Siegal says it's comforting toknow that life a er graduation isn’t always a straight line – sometimes there are turns.The model Ciarleglio and Longley have established has been catching on as word on the club hasspread. Last year, the RWU AAF Chapter had only a handful of active members. Now they have over30.The RWU AAF Club is open to students of all majors, but its focus is on the marketing and advertisingcareer  eld. Ciarleglio and Longley took on leadership of the club at the beginning of last year. Itmeets every other Monday at 7pm in GSB 217 (subject to change). The next meeting is November 27.RWU Assistant Professor of Marketing Geraldo Matos advises the club. To learn more contactGabrielle Ciarleglio at gciarleglio301@g.rwu.edu or AAF@g.rwu.edu.ACADEMICS ALUMNI LIFE @ RWU MARIO J. GABELLI SCHOOL OF BUSINESS

RWU’s American Advertising Federation Helps Students See \u27What’s Out There\u27

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RWU’s American Advertising Federation Helps Students See \u27What’s Out There\u27

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