The Impact of Social Media Power on Consumer Attitudes Toward the Brand: The Mediating/Moderating Role of Social Media Source Credibility

Authors
Publication date
18 February 2020
Publisher
DigitalCommons@Kennesaw State University

Abstract

Abstract is not available.

    Similar works

    Full text

    thumbnail-image

    Available Versions

    DigitalCommons@Kennesaw State University

    redirect
    oaioai:digitalcommons.kennesaw.ed...
    Last time updated on 18/03/2020