Supply Chain Network Analysis for Outboard Motors at Motor Boaters USA

Abstract

Motor Boaters USA found themselves possibly spending too much on their current network distribution of small and large outboard motors and requested new distribution alternatives for the U.S. Through past network distribution data analysis, the team devised 3 scenarios it believed would provide one or more cost effective distribution networks applicable to the request. Through what-if analysis, the teams\u27 calculations produced solid results, which were then presented to Motor Boaters USA for reflection and possible implementation

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