International Business Information Management Association, IBIMA
Abstract
UNESCO considered the cross-border region of the Iberian Plateau in 2015. In 2017, the project entitled "Iberian Landscape - Network of Rural Landscapes on the Border of the Douro: A Strategic Map of the Iberian Plateau" was approved by the POCTEP program of INTERREG. One of the project's actions is to develop a strategic map for this region. This paper presents the strategic map developed based on a set of challenges and a strategic vision for the region. This map was formalized in 4 strategic objectives, each one with its lines of action and a set of specific actions that support them.info:eu-repo/semantics/publishedVersio