In this work, we derive first order continuum traffic flow models from a
microscopic delayed follow-the-leader model. Those are applicable in the
context of vehicular traffic flow as well as pedestrian traffic flow. The
microscopic model is based on an optimal velocity function and a reaction time
parameter. The corresponding macroscopic formulations in Eulerian or Lagrangian
coordinates result in first order convection-diffusion equations. More
precisely, the convection is described by the optimal velocity while the
diffusion term depends on the reaction time. A linear stability analysis for
homogeneous solutions of both continuous and discrete models are provided. The
conditions match the ones of the car-following model for specific values of the
space discretization. The behavior of the novel model is illustrated thanks to
numerical simulations. Transitions to collision-free self-sustained stop-and-go
dynamics are obtained if the reaction time is sufficiently large. The results
show that the dynamics of the microscopic model can be well captured by the
macroscopic equations. For non--zero reaction times we observe a scattered
fundamental diagram. The scattering width is compared to real pedestrian and
road traffic data