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The socially organized basis of everyday ‘economic’ conduct: evidence from video recordings of real-life pre-verbal salesperson-shopper encounters in a showroom retail store

Abstract

This paper reports the results of an analysis of the ways shoppers regularly occasioned (or attempted to occasion) or avoided (or attempted to avoid) verbal encounters with salespersons in a retail store. These everyday events are of vital importance for retail researchers and practitioners as they not only precede and influence but also make possible th

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