ZHAW Zürcher Hochschule für Angewandte Wissenschaften
Doi
Abstract
Corrected edition of https://doi.org/10.21256/zhaw-1125The food industry is not only important to Switzerland in terms of keeping the country fed; it is of great importance to the Swiss economy as a whole. This study provides comprehensive definition and analysis of the most important industry data and the forces which drive it. It has two objectives: Firstly, the food industry is described in terms of its sales development, propensity to export, and commitment to the domestic market. Secondly, global trends, drivers of growth, and development perspectives for the industry are identified